Absolicon chooses Pyramid as new communication partner
Absolicon is a publicly traded Swedish company in the solar energy sector. The company has developed a unique technology that captures heat from solar radiation and creates sustainable heat for industrial applications. The company’s cutting-edge systems have the highest optical efficiency ever measured among smaller, parabolic solar collectors for industrial heating applications.
Based in Härnösand, Sweden, Absolicon is a leading supplier of systems for solar-generated steam and heat. By developing, manufacturing and selling solar energy systems that deliver sustainable energy in different forms, the company is contributing to solving the world’s energy problems.
Absolicon sees an opportunity to develop its business by sharpening its communication about the benefits of investing in solar heating. Heating represents half of the world’s total energy consumption and there is a large need to educate the market about the advantages of sustainable heat generation, as well as clearly distinguish Absolicon and its unique benefits to potential customers.
Pyramid will help Absolicon develop a communication strategy, media training and marketing campaigns.
“We are about to revolutionize the world’s energy production and we were searching for an international B2B agency that can help us develop and implement a communication strategy that helps us reach potential business partners and final users. Pyramid shows a clear understanding of our needs and is the right choice for us,” says Joakim Byström, CEO at Absolicon.
Ulf Vanselius, CEO at Pyramid, is glad to start the new cooperation.
“This is an excellent example of the type of expertise we can offer international companies. Many of our clients need a full-service agency with an international focus that masters both strategic development and communication across a wide range of channels and markets. We are looking forward to making Absolicon a global success.”
For more information, contact Anna Bäckefjord at 010-344 6809 or firstname.lastname@example.org.