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2011 31 maj
Pyramid ranked as the best B2B agency in Sweden — for the fifth consecutive year

The results of the Customer’s Best Agency survey (formerly Sweden’s Best Agency) conducted by Novus and trade magazine Resumé were reported yesterday. For the fifth consecutive year, Helsingborg-based Pyramid Communication ranked highest in Sweden among business-to-business agencies. Simultaneously, Pyramid also won a very honorable silver award in the so-called “Elite class,” where Sweden’s largest agencies compete and both B2B and consumer agencies are included.

The Customer’s Best Agency is a survey in which the best agency is nominated in twelve different categories. The winner in each category is the agency that receives the highest overall rating from the survey responses collected. This year over 1,300 companies rated 183 firms. (www.resume.se/event/kbb2010/vinnare).

“Of course, we are proud of the ratings we receive from our customers year after year,” said Ulf Vanselius, CEO of Pyramid. “In addition to the silver award in the Customer’s Best Agency, a few months ago we were ranked 7th in the Agency of the Year survey, which is a similar survey carried out by Regi, in cooperation with Dagens Industri. When you combine the two surveys, Pyramid is ranked for the second year in a row as Sweden’s best advertising agency.”

“About 95% of what we produce is aimed at markets outside Sweden, and we are therefore almost never seen in the Swedish media. We work with a couple of dozen Swedish and international companies, most of whom are world leaders in their respective niches. Increasingly, we are in charge of strategic marketing assignments for global companies who think we measure well against our counterparts in the U.S. and Europe.”

“Our focus on results-oriented communications for international companies has enabled us to substantially increase our own market share during the recession. In 2010, our turnover increased by almost 30% and we added 4-5 new employees to our staff. The positive trend continues this year. In the spring we have begun collaborations with a handful of major companies, including Duni, Enfo, Elopak and CellaVision, and more are waiting in line who want to cooperate with us.”

“We can already see that 2011 will be a record year,” concludes Ulf Vanselius.

For more information, contact Ulf Vanselius at 042-386826 or ulf@pyramid.se

Ulf Vanselius